Selected creator project

SoyStiken.
Built around Pokémon, creativity and community.

A long-running Spanish-language gaming project centered on Pokémon and Pokémon GO — developed across video, live streaming, thumbnails, graphic design, scripts, editing and original animation.

Gaming · Pokémon
SOYSTIKEN
Video · Streaming · Design · Animation
YouTube audience130K+Subscribers reached on the main channel.
Milestone100KFirst Colombian Pokémon creator reported to pass the mark.
Content library400+Videos published across years of creator work.
Beyond content100K+Reported installs for SP Radar, a companion app project.
The project

More than a channel.

SoyStiken evolved through multiple formats before becoming a Pokémon-focused creator brand. The project became a hands-on creative laboratory: researching topics, writing scripts, recording, editing, designing thumbnails, producing streams and creating occasional 2D pixel-art animations.

That combination of creative direction and direct audience feedback is part of the experience that now shapes AimInteractive.

Evolution
2016–17
The channel's early era explored apps, tutorials and gaming before the project found its strongest identity.
Pokémon GO
A viral Pokémon GO video helped move the channel toward Pokémon news, tips, curiosities, events and entertainment.
100K+
The project crossed YouTube's Silver Creator Award milestone and became recognized as an established Colombian Pokémon channel.
Multi-format
The brand expanded beyond standard videos into live streams, short-form content, websites, visuals and app concepts.
What the work involved

A creator workflow built end to end.

The value of SoyStiken as an AimInteractive case study is not one viral number. It is the range of creative work required to keep a real content brand alive over time.

01

Content Strategy

Choosing topics, timing content around updates and events, and adapting formats to what the audience was responding to.

02

Video Production

On-camera hosting, voice narration, scripting, recording and editing for both informative and entertainment-driven videos.

03

Thumbnail Design

Designing visual packaging around each idea to make the topic immediately understandable and worth clicking.

04

Live Streaming

Producing live broadcasts and community-driven sessions across multiple streaming platforms.

05

Animation + Visuals

Creating graphics and occasional 2D pixel-art animation to give the project its own visual personality.

06

Brand Extensions

Web projects and companion app concepts extended SoyStiken beyond the channel into a broader digital brand.

Why it matters to AimInteractive
Years of real publishing create a different understanding of what “consistent content” actually takes.

SoyStiken required the same disciplines businesses struggle with every week: finding ideas, packaging them clearly, publishing consistently, adapting to audience behavior and keeping a recognizable visual identity.

Real audience feedback, not hypothetical content exercises.
Experience across long-form video, live content, graphics and social distribution.
A practical foundation for AimInteractive's focus on consistency and presentation.
Nearly 10 yearsof hands-on creator experience across content, design, community and digital projects.